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Panasonic 3D Blu-ray

Today at CEATEC Japan, Panasonic unveiled the first public demonstrations of their groundbreaking 3D Blu-ray technology. Hollywood has had a long-standing flirtation with 3D technology, but previous attempts at finding an audience for 3D have had mixed results.
Viewers have often complained of 3D's reliance on colored glasses that gave images a strange and disjointed appearance as well as causing headaches and motion sickness. Now, 3D technology has evolved to the point where glasses using different colored lenses are no longer necessary.
Today's 3D utilizes polarized lens technology that takes advantage of advances in liquid crystal technology allowing clear lenses and fewer unpleasant side effects.

The demonstration room for Panasonic's new system consisted of their heralded 100" plasma, a surround sound system and a specially modified Blu-ray player. The demonstration began with footage of a team of BMX bikers performing various free-style routines. I was immediately floored by the depth and realism of the image.
As the presentation continued, we were treated to the 3D effect on the Disney film Meet the Robinsons, a music video for a teen pop group and, finally, the opening ceremonies of the recent 2008 Beijing Summer Olympics. As the demonstration progressed, it was clear that the crowd was witnessing a fully-realized technology and not some one-off publicity stunt.

http://www.blu-ray.com/news/?id=1838