Κώστας Φ.
Truth hurts. Here's a teddy bear.
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Last week saw the HD DVD group proudly announcing that sales of HD DVD hardware have outstripped sales of Blu-ray hardware by three-to-one in Europe's main markets so far this year. But surprise surprise, the Blu-ray camp isn't prepared to take that lying down.
The Blu-ray Disc Association European Promotions Committee has reacted by saying that the HD DVD camp's claims are 'misleading and misrepresentative of the real and clear market trends in Europe'. Ouch. For while HD DVD does indeed have the sales advantage in the standalone player market for what the Blu-ray camp describe slightly amusingly as 'several reasons', if you look at the HD market as a whole things aren't so simple. In other words, in the PC HD market, Blu-ray is apparently outselling HD DVD by two to one from a total sales figure of 24000 units so far in 2007. Plus the HD DVD claims didn't include the Blu-ray sporting PS3, and when you factor that into the equation, the Blu-ray camp reckons its format actually accounts for almost 96 per cent of all next generation hardware sales.
From this point the arguments descend into squabbles over whether or not PS3 owners actually use it as a Blu-ray player, but we can't really be bothered to go into the ins and outs of this. The bottom line is that the format war isn't looking like ending any time soon; it's just getting nastier.
homecinemachoice.com
The Blu-ray Disc Association European Promotions Committee has reacted by saying that the HD DVD camp's claims are 'misleading and misrepresentative of the real and clear market trends in Europe'. Ouch. For while HD DVD does indeed have the sales advantage in the standalone player market for what the Blu-ray camp describe slightly amusingly as 'several reasons', if you look at the HD market as a whole things aren't so simple. In other words, in the PC HD market, Blu-ray is apparently outselling HD DVD by two to one from a total sales figure of 24000 units so far in 2007. Plus the HD DVD claims didn't include the Blu-ray sporting PS3, and when you factor that into the equation, the Blu-ray camp reckons its format actually accounts for almost 96 per cent of all next generation hardware sales.
From this point the arguments descend into squabbles over whether or not PS3 owners actually use it as a Blu-ray player, but we can't really be bothered to go into the ins and outs of this. The bottom line is that the format war isn't looking like ending any time soon; it's just getting nastier.
homecinemachoice.com